Clicktale

Company URL
www.clicktale.com

Contact Email
tws2007@clicktale.com

Address
Haifa, Israel

Founders
Tal Schwartz, PhD, CEO
Arik Yavilevich, CTO

Market Segment
ClickTale offers intuitive, insightful analysis of your website by recording and replaying your visitors' online behavior. While traditional web analytics provide aggregated visitor statistics across web pages (not inside), ClickTale completes the picture by providing information about individual visitor behavior inside the web page (e.g. visitor movies). According to IDC (2003), the web analytics market reached $219.9m in 2002 and is projected to grow to $417.9m by the end of 2007. According to E-consultancy (2006), the combined UK usability and accessibility market was worth £90m in 2004, £115.2m in 2005, and is projected to reach £150m in 2006.

Funding
Not disclosed.

Competitors
Not disclosed.

Product Description
For the first time, ClickTale enables websites to record and watch movies of their visitors' individual browsing sessions. Unlike traditional analytics, ClickTale shows visitor behavior inside the webpage, recording every mouse movement, every click and every scroll for convenient playback.
In addition, ClickTale aggregates thousands of visitor sessions into meaningful behavioral reports. The recently launched ClickTale Heatmaps show what visitors actually see, how long they look and what parts of the page they skip.
How Does It Work?
ClickTale is a hosted service that is easy to setup and use.
Your visitors’ experience of your website will not be affected.
You add a small piece of JavaScript code to your webpages.
The JavaScript collects visitor browsing data which is transmitted to the ClickTale servers for processing.
Our servers analyze and process the data into movies in minutes.
You log-in securely at anytime to view your website visitors’ movies and reports.
What are the Benefits?
Make your website easier to navigate and use.
Increase your conversion rates and sales.
Tag and watch visitors based on their transactions (e.g. buy, abandonment, etc.) Find and watch visitors based on behavioral patterns (e.g. ActiveTime™, clicking, etc.)
Find bugs as experienced by your website visitors on both server and client side.
See Heatmaps of what visitors actually see, how long they look and what parts of the page they skip.

Market Opportunity
ClickTale is currently running a successful closed beta program that has attracted thousands of companies; a few hundred have been invited to participate for free. If you would like to participate, apply at www.clicktale.com and let us know you saw us at TWS2007